Thanks to the Hotel Marketing Platform, you are ready to go overnight for your entire online marketing, including SEO, guest communication and sales optimisation.

Not losing track of your campaigns can be tedious. You may not know which ones are active, where to find images quickly or what the results in the last report mean. On the Hotel Marketing Platform, everything you need and are interested in is bundled together: from images and texts to past and planned adverts, posts and landing pages through to all figures and results. This allows you to ‘automate’ your campaigns and never be at a loss again.

Do you want to attract your target group to your website? Then they have to find you first! The positions on Google are hotly contested. There are many approaches to SEO - Zeppelin offers you one that's no rocket science and comes with less ‘manual labour’. On the Hotel Marketing Platform, you are guided step by step from the status quo and keyword analysis to the optimisations and results, so that your search engine optimisation runs almost automatically. For more relevant visitors, enquiries and bookings!

You can only increase your turnover if you know all the details about it. It could be that you create 7=6 packages, but your guests mostly book 3 nights. The Hotel Marketing Platform summarises all the weak points and potential of your sales strategy, such as data on enquiry sources. They enable you to customise packages and offer templates so that they match your target group and are booked more often.

Your communication determines the (first) impression! You want to attract bikers, but they can't find you? You don't allow pets, but you keep getting enquiries by dog owners? If you want to reach the right people, you need to create content that is tailored to your target group. On the Hotel Marketing Platform, you will find a roadmap with all activities to optimise your guest communication - be it via offer templates, your messenger, social media or other tools.